We are committed to protecting and respecting the privacy of all visitors and users of this website.
For the purpose of the Data Protection Act 1998 (the Act), the data controller is Boohoo.com UK Limited of 49-51 Dale Street, Manchester M1 2EH. Our nominated representative for the purpose of the Act is Neil Catto, who can be contacted at firstname.lastname@example.org.
What personal information do we collect?
If you decide to make an order with us, there is certain basic personal information that we will require from you in order to process your order (such as your name, delivery address, credit/debit card details, e-mail address and telephone number).
We may also collect the following data about you to help us improve our service to you:
- Information that you provide by filling in forms on our site. This includes information provided at the time of registering to use our site, subscribing to any service which we provide, posting material or requesting further services. We may also ask you for information when you enter a competition or promotion sponsored by a third party, and when you report a problem with our site.
- If you contact us, we may keep a record of that correspondence.
- We may also ask you to complete surveys that we use for research purposes, although you do not have to respond to them.
- Details of transactions you carry out through our site and of the fulfilment of your orders.
- Details of your visits to our site including, but not limited to, traffic data, location data, weblogs and other communication data, whether this is required for our own billing purposes or otherwise and the resources that you access.
We will only pass on your personal information to third parties if it is an essential part of trading with you (i.e. passing on your name and address to our carriers, or telephone number should there be a query with delivery). We will not rent or sell your name, address, email address, credit card details or any other personal information to any unrelated third party.
IP addresses and cookies
We also use your Internet Protocol (IP) address. An IP address is a set of numbers, which is assigned to your computer during a browsing session. It is automatically logged by our servers and used to collect traffic data about visitors to our websites. We do not use your IP address to identify you personally.
USE OF ANALYTICS TOOLS
In order to better serve our Website visitors and customers we may use Google Analytics features such as Remarketing, Google Display Network Impression Reporting, the DoubleClick Campaign Manager integration and/or Google Analytics Demographics and Interest Reporting (Google Display Advertising Features).
You can opt-out of the Google Display Advertising Features and customise Google Display Network ads using the Ad Settings.
As an added privacy measure, you can use the Google Analytics opt-out browser add on.
We will not facilitate the merging of personally-identifiable information we hold or collect with non-personally identifiable information collected from the Google Display Advertising Features unless we have received your active prior consent to such merger.
Regarding Google Analytics Demographics and Interest Reporting, we may use data from Google's Interest-based advertising and/or third party audience data (such as age, gender and interests) with Google Analytics to target and improve our marketing campaigns, marketing strategies and our Website content.
We follow strict security procedures in the storage and disclosure of personal information to prevent unauthorised access or unlawful processing of your personal information. We keep your information confidential and store it on a secure server which is password protected and hidden behind a firewall.
We use secure socket layer software (SSL) to encrypt all of your personal information including your credit card number and your name and address. This technology prevents you from inadvertently revealing personal information using an insecure connection.
The GeoTrust program allows you to learn more about web sites you visit before you submit any confidential information. When you see a GeoTrust logo, clicking on it will verify that this web site is secure.
Boohoo.com can optionally save your credit or debit card details once your order has been processed, to make any future orders easier. However, for your security you will need to enter your card’s 3-digit security code for every transaction.
We recommend that you always close down your internet browser when you have finished shopping online especially if you use a shared PC. This will delete temporary cookies from any sites that you may have visited.
Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.
We will never send an email or telephone you to ask for your security information or log on details.
Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site. Any transmission is at your own risk. You accept the inherent security risks of providing information and dealing on line over the internet. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access. We will not be held responsible for any breach of security unless this is due to our negligence or wilful default.
Uses made of the information
We may use information held about you to:
- set up, manage your account and contact you about your account;
- ensure that content from our site is presented in the most effective manner for you and for your computer;
- provide you with, or permit third parties to provide you with information, products or services that you request from us or which we feel may interest you, where you have consented to be contacted for such purposes;
- carry out our obligations arising from any contracts entered into between you and us;
- allow you to participate in interactive features of our service, when you choose to do so; and,
- notify you about changes to our service.
Marketing and Communications
You will have the opportunity to subscribe to other areas of the site. For instance you may wish to receive our newsletter or other marketing information (by E-Mail or Direct Mail) or enter competitions. In these circumstances we will ask for additional information, such as your age, occupation, style interests etc. This will help us to target our marketing in a way we feel would be of specific interest to you. We may from time to time send with your ordered products, inserts advertising the goods or services of unrelated third party companies. However, we do not pass on your personal data to these third party companies.
Disclosure of your information
We may disclose your personal information:
- To any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries, as defined in section 736 of the UK Companies Act 1985;
- If Boohoo.com UK Limited or substantially all of its assets are acquired by a third party in which case personal data held by it about its customers will be one of the transferred assets and, in which case, we may disclose your personal data to the prospective seller or buyer of such business or assets;
- to protect our customers and boohoo.com from fraud and theft, we may pass on personal information that we obtain from making identity checks, together with account information to organisations including law enforcement agencies, involved in fraud prevention and detection and credit risk reduction;
- if we are under a duty to disclose or share your personal data in order to comply with any legal obligation; or,
Unless required to do so by law, we will not otherwise share, sell or distribute any of the personal information you provide to us without your consent.
You have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information to any third party for such purposes. If you no longer wish to receive marketing information from us you have the option of ‘opting out’. Clear instructions on how to opt out of each area will be detailed specifically (for instance at the bottom of our e-newsletter you will have the option ‘To unsubscribe form our emails click here’). Alternatively, please let us know in writing.
Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.
Access to information
You are entitled to see the information held about you and you may ask us to make any necessary changes to ensure that it is accurate and kept up to date. If you wish to do this, please write to us at 49/51, Dale Street, Manchester, England, M1 2HF. We are entitled by law to charge a fee of £10 to meet our costs in providing you with details of the information we hold about you.