"Turn up the heat"
Mix things up. Love what youve got. This is for the sunworshippers and the night lovers; those who dance til dawn and dare to be different. WeAreHot embraces the new the hottest music, the hottest talent and the hottest looks. So come along and celebrate the summer with us
"Dance 'til dawn "
We catch up on set with boohoos Senior Stylist Kate Holroyd
What was your inspiration behind styling this ad?
The trend Poolside Glam is pretty self-explanatory but the key thing here was to make it wearable. I pared back a lot of the accessories to make the clothes the focus.
What are this summers key pieces?
A statement swimsuit is a must round the pool (just dont stay out too long or youll risk some very dodgy tan lines!) and I love the slinky evening dresses coming through this season. The white plunge dress we shot on our gorgeous model Franny (pictured left) is the ultimate night-ready look but keep it understated with sleek silver accessories and a caged heel.
How can the guys change it up from day to night?
A great shirt or lightweight layer is an easy evening transition the cream linen bomber we shot should be staple to throw on for balmy summer nights. It looks great on girls too