• Varsity-style embroidered DKNY New York logo sits centred on the wide turned-up cuff - the lettering is outlined for a collegiate, graphic effect rather than a flat print.
• Double-face construction gives the beanie a noticeably substantial weight, so it holds its rounded shape rather than collapsing on the head.
• The deep, structured cuff folds cleanly and sits low across the forehead, offering real coverage without adding bulk at the crown.
• Knit detailing runs from crown to cuff, giving the surface a soft, textured finish that reads as considered rather than basic.
• A versatile casual-season piece that works as both a functional layer and a logo-forward statement accessory.

The double-face knit gives this beanie a reassuring density - it sits on the head with purpose, not as an afterthought. The wide cuff is the detail that earns it attention: worn straight across, it frames the face neatly; folded up a touch more, it shows off the full varsity logo in one clean read. That embroidered DKNY New York branding in a contrasting outline stitch is what sets it apart from the crowd of plain knits - it references American collegiate style without veering into costume territory. Pair it with a longline puffer and chunky trainers for an off-duty city look, or layer it under a wool overcoat for a more considered street-style approach. It suits a weekend farmers' market run just as well as a brisk commute. The tobacco tone grounds it in earthy autumn and winter palettes, making it an easy complement to camel, rust and chocolate-toned wardrobes.